PENELOPE BURK SESSIONS:
THE DONOR-CENTERED BOARD
When: 7:00 – 9:00 a.m. (includes breakfast, which starts at 7:30 a.m.)
What You Will Learn: How your board can become a fundraising powerhouse
According to donors, leadership volunteers can persuade them to give and give more generously than they could have ever imagined. This is especially so for volunteers who serve on boards of directors. Yet most board members don’t realize they have that influence; nor do they know how to leverage it to help their not-for‐profits raise more money.
Led by renowned author and trainer Penelope Burk, this interactive forum demonstrates how any board or individual member can have a profound impact on the bottom line by engaging in activities that are both appealing and rewarding. The Donor‐Centered Board builds confidence among the team while demonstrating how the board, CEO and development staff are all essential to fundraising.
BEING DONOR-CENTERED IN CHANGING TIMES
When: 11:30 a.m. – 1:00 p.m. (includes lunch)
What You Will Hear: Highlights from the Annual Burk Donor Surveys on where philanthropy is headed
In a rapidly evolving world, fundraising cannot shield itself from change. Making the right choices when resources are limited and competition is fierce is the challenge that every development office faces. Luckily, today's donors are much more specific about what it will take to win their support and inspire them to give more generously. The job of development professionals, then, is to recognize which things are worth investing in, and what skills and resources are needed to increase fundraising profits.
Join author, speaker, and fundraising futurist Penelope Burk as she discusses the findings of new research conducted with thousands of American donors as she relates those findings to her breakthrough fundraising philosophy -- Donor-Centered Fundraising. Penelope will talk about what donors want from their philanthropic relationships in 2016, what that means for your bottom line, and how to apply a donor-centered fundraising approach in an ever-evolving environment.
SOARING WITH A DONOR-CENTERED APPROACH
When:1:30 – 3:00 p.m.
What You Will Learn: Donor-Centered Fundraising is a pragmatic, interactive, and forward-thinking seminar designed to help decision-making staff and volunteers capitalize on new market trends. In a succinct and compelling manner, it answers the age-old question, "What do donors want?" and then articulates a practical strategy that satisfies donors' needs.
Donor-centered fundraising is the breakthrough strategy that enhances donor loyalty and inspires more generous gifts. Based on seven years of research and testing with hundreds of charities and donors, donor-centered fundraising is the only statistically-supported fundraising philosophy that brings donors and charities together to achieve measurable, long-term results.
Today's fundraising practices and beliefs were developed in a time when donors were less demanding, competition was less severe, and fundraisers could rely on an unlimited supply of people who were willing to give. But now wealth is shifting to a new kind of donor who is more questioning and harder to reach. In addition, the number of organizations raising money exploded, and donors are trending towards supporting fewer causes.
SUSAN DETWILER SESSIONS:
When: 9:30 - 11:00 a.m.
What You Will Learn: Change the Questions, Change the World: Strategic Planning from a Positive Perspective
Creating the future we want to live in means changing the questions we ask ourselves, our board, our staff and community. Future-oriented strategic planning starts by using questions to focus the board's attention on aspirations instead of "fixing what's wrong." Psychologically, this creates a positive frame of mind which enables consideration of new ideas and possibilities. Using Catalytic Thinking™, developed by Creating the Future™, we use questions to come to agreement about the future we are working toward, identify the conditions necessary for that future to become reality, and determine the actions that will lead to creating those conditions. Ultimately, asking the right questions allows each individual on the board to focus on the possible instead of focusing on scarcity. Discussion then centers on determining how to achieve that desired result - whether with resources, time, talent, collaboration, or a combination.
GETTING YOUR BOARD ON BOARD:
When: 1:30 - 3:00 p.m.
What You Will Learn: How Vision Can Engage Your Board in Fundraising
Do you have trouble getting your board members to raise funds? Secretly, your board members WANT to raise funds, and they're embarrassed that they don't. In fact, the more we ask them to do it, the more sheepish they become. But what if they learn their feelings are normal and surmountable? What if you draw the line between the beautiful vision of a future in which the mission is accomplished, and their role in making it happen? What if you inspire them to use their strategic plan to inspire others? This interactive workshop provides short-, medium-, and long-term techniques for bringing board members along the spectrum from fundraising bystanders to participants.